New branding and updated packaging for this progressive coffee roasting company
Method are a Denver-based, small-batch coffee roaster focused on producing quality coffees for the local community. The founders began home-roasting while at The University of Colorado, and went on to form the company in 2013. Since then, Method Coffee Roasters has developed relationships with growers all over the world and produces some of the finest single origin and micro-lot coffees in Colorado.
With brick & mortar establishments on the horizon, Method wanted to ensure their brand was strong and focused on future growth. We started by leading a deep dive of discovery; aligning the team around a core set of values, and identifying key goals and market opportunities. With a powerful and progressive Brand Profile complete, we created a new logo and updated packaging to reflect the company’s positioning: Honestly sourced, passionately prepared and infused with community spirit.
Method Coffee Roasters have just opened their first bodega in Boulder and have two more coming to the Denver area very soon. Their new branding is elevated and now reflects the quality of their sustainably sourced, artisan product. Their coffee subscription service is growing and the company is giving back to the community and environment through the 1% for the Planet initiative and their partnership with Protect Our Winters.