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Project:
LiveFeed
Features: Web-based data management, online community applications
Description:

Tom Robinson, co-founder of Playground, had a dream of empowering people to make a difference in their community while doing things they enjoy doing anyway. He created a grassroots organization, LiveFeed, that empowers musicians and raises funds to support area hunger-relief agencies. We explored ways to make LiveFeed a sustainable venture that could best utilize the talents and efforts of a diverse group of people. It has been such a raging success that Tom has now stepped down as president of Playground to go full-time as Executive Director of LiveFeed.

Testimonial:

How does an organization with only two paid staff manage communication between dozens of volunteers, over 100 bands and venues and countless fans? How do we track, measure and publish the results of our efforts? Playground continues to help us succeed with the development of cutting-edge online applications that allow us to do in minutes what could have taken hours or days, or could have simply rendered our operation untenable. Playground has made it possible for us to grow at an unprecedented rate.

Tom Robinson, Executive Director, LiveFeed
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Easy-to-use personal pages allow bands and venues to showcase their work, upload sample tracks, and list their upcoming gigs on the interactive calendar.
Easy-to-use personal pages allow bands and venues to showcase their work, upload sample tracks, and list their upcoming gigs on the interactive calendar.Google mapping technology gives visitors to the site a list of their nearest food pantries and soup kitchens.LiveFeed Campus Chapters get their own pages with backend controls to input event listings, news, contact info, linked photos and total donations raised.A PayPal-linked donation page on the website allows visitors to show their support from home.Branded and customizable email templates allow staff to efficiently communicate with their contacts.The interactive gig calendar allows for a variety of search options.The integrated blog lets staff keep visitors up-to-date on what is happing in the organization.