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Project:
Motown
Client: Legends Touring International
Media: Initial Identity and PowerPoint
Description:

Playground was approached by a production company in the UK who are working with Universal Music and Berry Gordy to create a Motown Legends Tour series in 2009. Initially focused on multiple major European city venues, the tour is also planned to cross the Atlantic to the USA and Canada.

Featuring artists such as Lionel Richie, The Commodores, Michael Jackson, Kiki Dee, Gloria Jones, The Originals, The Temptations, Stevie Wonder, Diana Ross and The Supremes the tour is set to bring together many of the Hitsville greats.

Playground created initial marketing materials and PowerPoint to promote the tour to investors and sponsors around the world.

image large view
Adaptation of the Motown logo.
Adaptation of the Motown logo.PowerPoint slide template.